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Chiropractic Blog

Monday Morning Motivation | Small Talk

"How about those Broncos?""Tell me about your visit with your brother.""So, did you get the promotion?"We call it small talk. Schmoozing. Patter. It's the superficial back and forth that masquerades as conversation and imitates a deeper connection. It’s rarely remembered. It's usually meaningless and fulfills the social convention of showing up appearing to be interested.It's [...]

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Monday Morning Motivation | Rescuing Patients

Is part of being a professional caregiver the obligation to save patients from themselves?Patients aren’t usually inclined to stop you from your good intentions. So, the question is, do you have the extra capacity to be invested in the life choices made by someone who is merely able to dial the phone and book an [...]

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Monday Morning Motivation | Science vs. Philosophy

A popular schism within chiropractic creates confrontation between science and philosophy, prompting many chiropractors to choose one over the other. As if one worldview were superior to the other. This is the classic "either/or" argument.As in, the folks who want evidence, facts, proof, details, specifics and have a set of linear expectations, versus those who [...]

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Monday Morning Motivation | Confidence and Certainty

Of all the health care practitioners on the planet, chiropractors should be the most confident.Instead of fooling the body with a drug to suppress a symptom, chiropractors reduce interference to a patient's nervous system.Instead of producing less pain, a chiropractor's intent is to allow greater life expression.Instead of mistrusting the body, chiropractors understand that the [...]

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Monday Morning Motivation | Goodbye Without a Thank You

#13 of 13 questions to ask yourself: Why do patients leave without a thank you or goodbye?While most new patient relationships begin with a bang, they often end with a whimper. Because most patients rarely feel comfortable announcing their last visit and sharing their appreciation for your help.When you care about their health more than [...]

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Remember?

Many people I talk to these days observe that they’ve never seen circumstances so shaken and unsettled. Between the elections and the growing bifurcation of the country, as well North Korea, extreme weather events, Barcelona, the stock market at nosebleed levels, uncertainty about health-care reform and taxes, many people are on adrenal overload. It’s easy to [...]

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Monday Morning Motivation | Thought Experiment

#12 of 13 questions to ask yourself: If I didn't take insurance assignment would I still have a practice?If patients have insurance, they'll naturally want to use it. But that doesn't necessarily mean you have to take assignment. So ask yourself this question as a thought experiment.It may reveal three weaknesses or worrisome concerns.The first [...]

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Monday Morning Motivation | Being There

#11 of 13 questions to ask yourself: How can I be more present with patients?Presence is a trait of the busiest chiropractors. Being fully present with patients is their hidden advantage.Being present means showing up empty, without an agenda. (Procedure yes, agenda no.) Being present means being fully occupied with the person in front of [...]

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Monday Morning Motivation | Ask Before Telling

For most of the history of chiropractic, two very simple things produced the largest practices: overwhelming clinical certainty and dogged patient education. To be clear, patient education isn’t yakking at a patient or filling the air with your words. That’s teaching. Nice, but it rarely changes a patient’s underlying beliefs.Effective patient education requires far more:Listening [...]

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Monday Morning Motivation | Getting New Patients

#9 of 13 questions to ask yourself: What's my plan to introduce chiropractic to more strangers? One of the greatest challenges of any small business is to get (and keep) customers (patients). Keep enough and you significantly reduce the number of new ones that you need. What's your plan to systematically introduce more people to chiropractic? Extraordinary [...]

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