Patient Media

Abundant Referrals Mini-Seminar Explains
Patient Referrals So You'll Get Your Fair Share

An hour to learn--a lifetime to master!

"Now we're getting the referrals we deserve!"

By now you know that great results doesn't necessarily mean referrals! Discover the secrets that referral-based practices use every day to inspire patients to tell others about chiropracticwithout asking!

In this insightful, one-hour mini-seminar, Bill Esteb explores 12 Referral Principles that you and your support staff can deploy to instantly give your practice greater "referral-appeal."

The 12 Referral Principles:

Clarify Your Mission

Offer Tangible Artifacts

Know Your Customers

Rehearse the Referral Dialogue

Understand the Risk

Reward Referrals

Be Consistent

Increase Your Capacity

Weed Your Garden

Keep in Touch

Exceed Expectations

Become a Referral Source

Learn what to do to give your patients the reasons, the methods and the means to refer those they know to your practice. Ignore them if you wish. If you do, you’ll be flirting with advertising, coupons and discounted fees. Worse, stingy third parties will hold you hostage. See the referral process from a patient's-point-of-view and grow your practice from the inside-out!

  • Find out why patients refer — it's not what you think!
  • Stimulate more patient referrals — without asking.
  • How to generate referrals from inactive patients.
  • Do your patients think your practice is already "full?"
  • What do your patients risk by telling others about you?
  • Learn how to cultivate "influencers" who control referrals.
  • How do your patients describe your office to others?
  • The simple way to invoke the Law of Reciprocity.

Find out why patients often want to refer, but can’t! Learn the referral secrets your patients know, but won’t tell you. Finally, get the referrals you deserve.

This one-hour "mini-seminar" tells it like it is, with practical, down-to-earth suggestions you can use instantly. It includes the approaches used by those who already have a referral-based practice. Want one?

Click to listen to a free sample

Abundant Referrals
66 Minutes
US $45 CD
US $25 cassette


Call (800) 486-2337 or US customers may order online:

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$49
Canada
(877) 506-0008

£35
United Kingdom
0175 289 5172

$90
Australia
(03) 9813 2488

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