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How to Turn Brochures Into New Patients


It’s amazing how many chiropractors who would like to see more new patients, also share an unnatural fear of handing out brochures to patients.

“What should I say?”
“What if the patient won’t take it?”
“Why bother, patients don’t read them anyway.”
“In the past they just end up in my parking lot.”
“It feels to ‘pushy’ to hand them out.”

These are just a few of the constraints felt by perfectly wonderful chiropractors for whom their brochure rack becomes a form of professional kryptonite. Instead, they wait for the isolated patient to help themselves.

It’s often a long wait. Too long.

As a result, they don’t enjoy the steady stream of referrals and new patients they deserve. Turns out, the offices that hand out a lot of brochures, get a lot of new patients.

Here’s the missing “instruction manual” for how to turn brochures into new patients. Learn how to use these “new patient seeds” to grow your practice and attract high quality new patients.

Key quote:

“Hey, this month we’re trying to help as many people with headaches as we can. If you know someone plagued by frequent headaches, I hope you’ll send them our way. Or have them come along with you on a future visit. And if they live in some other town, we’ll use our referral directory and find them a great chiropractor.”

This isn’t rocket science! But chances are, you’ve known you should have brochures, but never learned how to actually use them. Bill shows you the authentic, low stress way spread the word.

Click to download $39.95 .mp3
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