Monday Morning Motivation | Why Educate Patients?
Why educate patients? After all, results aren't guaranteed, many patients would rather you didn't bother and it rarely produces immediate gratification.
But consider the benefits of educated patients:
Fewer inappropriate questions -- they don't ask for pain medication.
More likely to follow your direction -- they have greater trust in you.
Better referral ambassadors -- they are better equipped to tell others.
Remain under care longer -- they "get" that there's more than pain relief.
More likely to pay cash -- they see the limitations of insurance coverage.
Better patient satisfaction -- they have appropriate care expectations.
Greater respect for you -- they have a deeper appreciation for what you're doing.
If you've let your patient education overtures slide, or the quality (and number) of patients have declined, consider this a reminder to recommit. Other than delivering adjustments with that "something extra," no other procedure can produce a greater return on your investment than patient education.