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Chiropractic Blog

Monday Morning Motivation | Cost of Sales

#8 of 13 questions to ask yourself: How much does it cost me to see a patient? This, along with your case average, would be an important number to know about your practice. Especially before you start cutting deals with patients, negotiating with an insurance carrier or HMO. How do you determine this figure? Total monthly overhead [...]

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Monday Morning Motivation | When Patients Can't Afford Care

#7 of 13 questions to ask yourself: What does it mean when patients say they can't afford care?Many patients use the convenient excuse that they can't afford to continue their care when their symptoms subside or when their insurance carrier balks.These may be patients who drive nicer cars than you (leased), live in a nicer [...]

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Monday Morning Motivation | Greatest Constraint

#6 of 13 questions to ask yourself: What is the greatest constraint in my practice? Your practice volume is based on your smallest constraint. You may want to see XX patients a day, but if something (a constraint) is limiting your volume to X patients a day, that's how many patients you'll see. Try as you [...]

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Monday Morning Motivation | Fear of Looking

#5 of 13 questions to ask yourself: What am I afraid to look at? Most of us have various scotomas resulting from our discomfort of being confronted with bad news, a taboo topic, our own incompetence, not looking good or a myriad of other reasons that constrain us from knowing the truth. So we don't ask. We [...]

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Monday Morning Motivation | Staffing the Front Desk

#4 of 13 questions to ask yourself: Do I have the right person at the front desk?He or she makes the critical first and last impression of your practice. They often spend more time with the patient than you do. They're your eyes and ears when you're busy helping others. They are often asked questions [...]

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Are You a One Trick Pony?

The chiropractors who believe they would be more successful with an expanded scope of practice that adds prescription drug rights seem to believe that their colleagues who just do adjustments are “one-trick ponies.”Is the chiropractic adjustment a wimpy response to the health issues patients face? Is the adjustment too limiting?Asked another way, is an adjustment [...]

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Monday Morning Motivation | Least Profitable Duties

#3 of 13 questions to ask yourself: What are my least profitable practice duties?The division of labor has helped propel our civilization forward. If we each had to produce the food we eat, that's pretty much all we would do. But thankfully, others attend to that, permitting each of us to contribute in other ways.Chances [...]

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Doorbell or Battering Ram?

If your patient education results have been less than stellar, would you be available to participate in a little thought experiment? Imagine for a minute that what you believe about patient education is not true. Relax. You can go back to your current beliefs anytime you wish. But for the purpose of this experiment, consider the [...]

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Monday Morning Motivation | What Business Are You In?

#2 of 13 questions to ask yourself: What business am I in?You may have never considered this one. After all, you're a chiropractor. So you must be in the chiropractic business. Right?This is the problem the train industry faced. They thought they were in the train business, rather than the transportation business. So they missed [...]

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Monday Morning Motivation | What's Your Purpose?

#1 of 13 questions to ask yourself: What is my purpose? Every one and every thing has a purpose. Including your practice. Do you know what it is? It's not to adjust patients. Now, I hope you adjust patients, but it's not your purpose. Adjusting patients helps you advance or come closer to manifesting your purpose. In other [...]

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