Abstract: Not all inactive patients are created equal. Create a plan to contact your inactives on a systematic basis so you maintain your connection during the dormant phase of their chiropractic care. Even more important is to avoid the most common mistake of small business owners that produce the classic “roller coaster” practice. 6:06
Tags: inactive patients, reactivations, top-of-mind awareness, practice management software, borderline patients, birthday cards, New Year’s resolution, feast or famine, chiropractic supplies